Equity Partnership

A rare kind of partnership — my capital in, my hands on, my outcome tied to yours.

With most owners, I stay off the horse. I watch from the ground, develop the owner, and hand the reins back better than I found them. Every so often I meet an owner and a business where I don’t want to stay on the ground — I want in.


Some owners call this an incubator. What it really is: a partnership where my own capital goes into the business, my own hands go onto the operations, and my outcome is tied to yours. I do this rarely, and only when I believe in a business enough to put my money where my mouth is.

  • Owners of a real business — or about to launch one — who’d rather have a true partner with skin in the game than a consultant they pay by the hour.

  • Owners open to trading some ownership for capital, operating firepower, and someone whose money is on the line next to theirs.

  • Owners who want to be built alongside, not just advised — and who want a partner working toward the day they own it outright again.

  • Owners who want to keep 100% and just need a thinking partner. That’s what the mentoring is for.

  • Owners looking for passive money — a check with no one attached to it.

  • Owners who aren’t ready to have a partner in the room for the calls that used to be theirs alone.

How It Works

The Equity Partnership

Real capital and real hours go into your business, on real terms — with a buyout built in from day one.

  1. 01

    I Take Real Equity

    A meaningful stake, so your outcome and mine are the same one.

  2. 02

    I Put Capital In

    Usually structured so you're not giving up ownership for nothing — it comes in as a loan the business repays over time, with a preferred return, rather than cash you have to find yourself.

  3. 03

    I Operate Alongside You

    Not advice from a distance. In the numbers, in the operations, on the hard calls — every week, as a working partner.

  4. 04

    We Build Toward You Owning It Outright Again

    A buyout is in the plan from day one. My job is to work myself out of a job.

In Practice

Precision Mobile Detailing & Fleet Washing — Durant, Oklahoma

The clearest example is Precision Mobile Detailing & Fleet Washing in Durant, Oklahoma. I came in as a full partner — capital in the business, equity on the line, and my hands on the operations every week alongside the owner. We put real financial disciplines in place, got the footing solid, and built toward growth. The business has since landed a major recurring anchor contract and is building toward the day the owner buys me out in full.

I'm telling you this as the mentor first and the investor second. I disclose the partnership openly because it is the whole point: I don't put my own money and my own hands into a business unless I believe in it. That belief is the basis of the entire thing.

How Many I Take On

Very few, on purpose.

A partnership like this asks a lot of me — real capital, real hours, real risk — so I only enter one when I'm convinced it's right. If you think yours might be, the next step is the same as everything else here: a conversation.

Next Step

A conversation. No commitment, no pressure to decide on the call. By the end, we'll both have a clear sense of whether this is the right kind of partnership, for this business, with me.

Specific terms come later, once we both know it's a fit.

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